Empire ElementsProfessional web design company Empire Elements

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Google Responsive Update - The Truth

Google Responsive Update - The Truth

Google’s planned update has been a subject of wild speculations recently so let’s filter out the truth. On April 21 a new update is rolling out, dubbed “responsive” and while it is an important update, putting more focus on responsive web design it looks like some web design companies are lying to you. What is responsive? Well, it is a web design practice and development technique to make your website automatically adjust to different sizes, mobile devices in particular. Another fact is that usage of mobile devices is increasing. We use mobiles while watching annoying TV adverts, while we queue for lunch or

The Castle Porlock website launch

The Castle Porlock website launch

New owners of The Castle Porlock came to Empire Elements with request to modernise their online presence show their lovely new venue. Our team has used in-house build content management system to put together lovely new presence for The Castle Porlock. This custom build CMS is very flexible and allows administrator to perform regular updates easily without any hassle. With main focus on images the new website offers visitors quick access to all important information, flexibility of updates and importantly was affordable to build and maintain. Imperial team is also taking care of regular updates, support and hosting services. 

Empire Elements partners with Secure Trading

Empire Elements partners with Secure Trading

Empire Elements becomes approved Secure Trading partner after having completed payment gate integration for several ecommerce clients. Secure Trading is one of the world’s leading independent payment management companies, helping businesses succeed online using cutting edge acquiring, security and processing technology. Our developers like the close relationship with Secure Trading as their payment facility offers great flexibility that can be tailored for each client. Their customer support is also very knowledgeable and fast to respond.  Secure Trading in partnership with Empire Elements Through our partnership we are happy to offer introductory and limited time Special rate to Empire Elements customers only Work with Empire Elements

Responsive web design and development

Responsive web design and development

It has become a common request from our clients to have websites created also for mobile devices. This is called “responsive web design” and we will see a lot more of this in 2015. The idea is to have single website which automatically adapts to device width and type. And because there are so many devices with range of screen sizes it is not possible to design websites for each type. Instead designers and developers came up with responsive grids. This means that no matter which device is uses to view a website, as long as it falls into pre-defined size

Improving customer journey

Improving customer journey

Having a website is one thing, another is to understand your online customers and improve their experience! Many business owners thing that once website is created, it can stay like that for years. This is simply false understanding of how internet works and it’s potential. You need to have means to monitor website’s performance and if necessary make improvements.  From latest stats 38 million of us use internet daily and such a number is a market you cannot ignore. Having a clear plan, or online strategy as we call it, is absolutely essential. Not knowing what you want to achieve from your online presence

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