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Is Apple Pay Moving Beyond Mobile Apps?

Is Apple Pay Moving Beyond Mobile Apps?

The list of stores that accept Apple Pay is growing. In-store shopping got easier when Apple Pay launched. Allowing owners of newer models of iPhones to tap and pay with their phone. Apple Pay can also be used for in-app purchases. There are rumours that Apple Pay is expanding to websites at the end of 2016. To use Apple Pay on a website you will need to use Apple’s Safari browser and have an iPhone or iPad model that comes with Touch ID fingerprint technology. When this happens it will be even more important to have your website or ecommerce site

3 SEO Rules for Success

3 SEO Rules for Success

RESEARCH Do your homework to reap the benefits later. Think like your customer, what would they search for in Google search when looking for the service or product you provide? What keywords would they use? When selecting keywords you will use in your website copy you should focus on customers’ buying intent. For example, if you sell jeans focus on keywords such as ‘buy skinny jeans’ rather than skinny jeans. Use long-tail keywords rather than ‘jeans’ or ‘blue jeans’. Make your copy as targeted as possible. And of course offer the relevant info, product or service when visitors come to the page

Smartphones are Transforming the Way We Pay for Goods and Services

Smartphones are Transforming the Way We Pay for Goods and Services

The payments industry is going through a revolution as mobile technology is changing how consumers carry out their financial affairs. Many of us already know and use Paypal and Apple Pay. You may also be familiar with iZettle, V.me owned by Visa or pingit owned by Barclays. These services and apps are muscling in to the mobile payments market to gain their fair share.  Payment apps utilise contactless phone technology which is becoming more and more popular. At the same time, traditional financial institutions are trying to catch up with online and mobile technology. Online banking is the largest transaction platform

Online retail is revolutionising our shopping habits

Online retail is revolutionising our shopping habits

Over the past 10 years, online grocery shopping has become a new trend. Many of us are swapping crowded supermarkets, long waiting times at the till and screaming kids for the shopping from the comfort of our sofas. However, according to IGD’s research only 5% of the total UK grocery spend is made online. IGD are the global food & grocery experts. The UK’s online grocery market is the second largest in the world behind China. It seems that most of us still visit brick and mortar shops and supermarkets. UK shoppers have quickly adapted to buying books, CDs, consumer electronics and

Growing popularity of Google Fonts

Growing popularity of Google Fonts

Google’s font library has been viewed 7 trillion times and there is no sign of stopping. No wonder, we all like really nice, fast and versatile library of fonts that are easily implemented to our client’s websites. Google has impressive collection that is free to use but what is even better, you can load up these fonts remotely with a single line of code. Our team has been using this little gem for years. We can create wonderful websites without worrying about how the font renders on various platforms. Take a look at KTG Cars for example. Our client is using wonderful Open

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